Alice Mushrooms

Branding: Christie Stevens

Packaging: Kinley Danger

Client: Alice Mushrooms

Project: Packaging

Alice’s decadent chocolate treats combine the best organic, fruiting-body mushrooms with the best nootropics and adaptogens. This union pairs the long-term benefits of mushrooms with the immediate effects of the nootropics, and keeps you on your journey into the delights of fungi. The result: an indulgent daily routine that’s good for you and only gets better with time.

Alice’s packaging draws inspiration from a mix of both an apothecary and editorial styles, approached in a clean & minimalist way. The packaging displays only the essential information for the product. Using a metal tin allowed us to double-down on this aesthetic.